Campaign Management

		Start cross-channel campaigns within weeks of signing up
		Generate real time, comprehensive campaign reports. Exploit cross-channel interdependencies
		Use real-time information to optimize your campaign while it is in progress to increase the return on your marketing dollars
		Centrally manage content across multiple digital channels in real-time, avoiding expensive mistakes and increasing quality control

E-mail Marketing

		Schedule and track email delivery, from transmission to customer action, in real time
		Send dynamically generated e-mail messages in their native format: plain text, rich text or HTML, based on segmentation profile and re-usable content assets
		Organize, cleanse and manage e-mail lists, validate e-mail addresses, remove hard bounces automatically after N occurrences.
		Manage compliance against your customers' opt-in/opt-out preferences
		Trigger communications based on behaviors observed in other digital channels

Call center

		Outbound calls management
		Inbound calls management
		Knowledge Base

Customer Data Integration

		Leverage your CRM investment to increase the return of your digital spend
		Integrate data from different sources on a real-time, daily or weekly basis
		Segment and target your offers using a complete view of all customer interactions
		Increase accuracy for prospect matching
		Control customer touch points using one solution
		Generate a full 360 degree view of your customers
		Easy-to-use Segmentation Interface for non-technical users